race car sponsorship proposal

Here's what your proposal should include: A really easy way to extract demographics information for your audience it to use your website's Google Analytics data or Facebook's Page Insights for your Facebook page. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Motorsport sponsorship doesnt just have to be about hospitality and a sticker on the car. Podcast 036: How to Have Fun With Your Content, Podcast 001: The importance of a strong brand, Video How to find a hook to attract sponsors. So fo ahead, drop them in the comments section below. You need to show up to a potential sponsor with a persuasive, well thought out plan. A motorsport proposal template wont be for everyone. Update your sponsor with reports on the work youve been doing for them. Even in top tier Pro racing, a huge chunk of team budgets come from drivers bringing their own money and essentially buying their seat. The people who get sponsors often arent the fastest or best drivers, they are the people who can get the most positive attention for the advertiser. All you usually need to do is display their stickers on the car and if you finish a race in certain positions (usually around the top 5 cars) you get some sort of prize. Do you have a very popular online presence? Fast shipping, quality parts. Think about those reasons you stand out. Some features will have numerous benefits. 0000054541 00000 n This clean sponsorship proposal design fits all kinds of projects. the Comrades Marathon or NYC Marathon pages, or an interest, such as "5k running", and note the demographics of people in that audience. Think of it more like a sales deck. Text of Pravega Racing Sponsorship Proposal. You might be operating in a specific niche (see below for more details) or area. Not all benefits will be relevant to every business. <> For those of you that have your email pitches down to a tee, and have a little bit of design knowledge, a template might be a little pointless. If theyre not quite right, ask yourself why. But remember, a great proposal is about so much more than an attractive design. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. . Now that weve taken the air out of the Free money sails want to read up on some other ways to participate in Track Days and Racing? This sponsorship proposal also highlights information about driver profiles and the schedule calendar of drag car racing events. No Money Motorsports, Top 15 First Track Day FAQs All you need to know in order to get yourself driving on a race track. In the same way, youd be working hard on the track and looking for consistency from lap to lap, this applies to your approach to sponsorship for motorsport too. People love to talk about themselves so ask questions and chat about them. Why is it better than everyone else's? Our team becomes an extension of the marketing department of our sponsoring corporations or . Instagram is a powerful platform for building a following and promoting your racing brand. Make sure you get the details for the decision-maker. Where can I find sponsorship opportunities? ezQ7sg>b{a%YfQLQWHOq!>M=k/j d54mdfeW7AFRUz:rMa*/oL9 w4P5 ys"[Su)r}f$srq From NASCAR, to Club Racing, to go-karting. Racing Team Sponsorship Proposal verrazanobikes.com Details File Format PDF Size: 31 KB Download 3. Once youve established a bit of a rapport (2-4 messages), dont be afraid to link what you do to whats being discussed. Free Preview Race Car Sponsorship Contract Template. Sponsorships are not charity. Strongly Disagree 0.44%. Look for brands that are actively trying to promote themselves and look at how you can add to that. Consider positioning trophies around the car in some of the shots -- this is a subtle reminder that you are a successful racer. 1. Figure out what you can offer to a potential sponsor. How long you have been racing. I spent some time working for a good friend in his race shop. Neither Agree Nor Disagree 2.18%. Therefore, it is perfect that you simply find contacts with the product, communication, business improvement, sponsorships, marketing, and the model. Once youve got an idea of this, think about the features youll offer to help a business reach its goals. Explain up front that you are seeking sponsorship for your racing team and that the organization will find the proposal attached. Heres what it gives you: A companion document that will help you fill out each section, Guidance of speaking to a business goals, A replacement for your own branding and design style. However you decide to build relationships with decision-makers, the goal is to warm them up to your pitch because a warm lead is so much easier to land! What makes you different from any other person? This is by far the most useful and engaging type of proposal and the kind the template will help you create. Don't ask yourself "How low should I go?" Dirt Track Racing Sponsorship Proposal is a perfect instrument for witnessing thrilling events. Approach the deal as a win-win for both sides. The experience gained is certainly valuable, but there arent any NASCAR Scouts at club road racing events, and IMSA teams wont be impressed if you finish mid pack of a 5 car field. It is a sales document designed to persuade and convince that prospective sponsor why they should invest in their event, initiative, fundraiser, or program. Sponsorship is not charity. Gridlife Events are doing a fantastic job with live video and media, but its still minor in the grand scheme of a network televised event. Simply putting a name out doesnt always mean it will come back as added revenue for a company. Anheuser-Busch is one of the core NASCAR sponsors, aside from their sponsorship of Stewart-Haas Racing. The majority of our racing will be at Western Springs Speedway as this is where New Zealand's best drivers . The second is a simple showcase of who you are. Businesses who sponsor drivers will pay money or provide free (or more likely, discounted) parts, expecting that the advertising you do for them will earn back their investment and then some. Nationally Televised. Be sure to include a call-to-action so the decision-maker knows what you want them to do next. Building relationships can take a number of different forms: You might be going to networking events to build relationships with local business owners. The prototype race car is to be evaluated for its potential as a production item. Click HERE To see more posts by No Money Motorsports, _ Regards,_ _ Dave Peters_ _ 910-616-3799_. Research the sponsor you are targeting. If you already have a good handle on the different pages/slides youll include and just need help on the design, then a free template will help you get a professional feel without needing to hire a designer. Advertisement Envato Elements (Design Without Limits) Sell yourself, but do not offer things you cannot deliver, such as offering to feature the sponsor's logo exclusively if you are reaching out to other potential sponsors. However, it must be written, formatted, and presented in such a way that it attracts the other party (sponsor) to accept your proposal and make them ready to sign the sponsorship agreement with you. The Issuu logo, two concentric orange circles with the outer one extending into a right angle at the top leftcorner, with "Issuu" in black . Limit the history to no more than two typed pages. 2. Here's the real key: This marketing deck isn't about you, it's about them. There are sponsorship opportunities wherever you turn but you need to think outside the box. I believe that sponsorship of race teams is important and necessary to the continuation of the sport. Share your form with others. Do you have a special story? . Use a phone line that you are primarily responsible for answering, such as your cell phone, so calls are not missed. Getting sponsorship in motorsport requires dedication but a lot of drivers are still doing the same things that once worked and now dont. Because if a sponsor actively invites sponsorship requests you can be sure that: Luckily for you, we've put together the largest database of current direct-application sponsorship opportunities, featuring dozens of potential sponsors from all different kinds of industries. In those cases, sponsors will publishinstructions for rights holders, telling you everything you need to know to submit your sponsorship proposal to them, including: These direct-application sponsorship requests, where you can submit your sponsorship proposal online directly through the sponsor's own sponsorship request form, are you best bet for securing sponsorship. The racing team approaches a mid to high scale business organization asking them for sponsorship. In terms of identifying potential sponsors to approach, you should prioritize the following groups of candidates: In many cases, where a sponsor runs an active program for seeking out or inviting sponsorship requests, the sponsor will want to make it easier for you to reach them. Tallulah Philange has worked as a journalist since 2003. One of the first things a prospective sponsor will do is check out your social media accounts. Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. Focus on the businesss goals rather than your life story. Racers and sanctioning bodies are using new ways to find sponsorship dollars in 2020. Also, make sure you treat these sponsors right to keep them on board with sponsorship: Run their products and post your appreciation when you win. advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. How do I find companies to sponsor my race car? 19 US Race Calendars to List Your Race On, How to Promote Your Race: Our Ultimate Guide, What types of sponsorship are available for your event, What sponsors look for and how to give it to them, How to identify and approach sponsor candidates, How to successfully negotiate and deliver a sponsorship, Identify sponsors that stand a good chance of responding to your approach, Make the most of your sponsorship assets, by offering the right stuff to the right sponsors, the sponsorship benefits they are looking toprovide and what they may want in return, the timeframes for receiving and replying to sponsorship proposals, Theyhavea well-defined process for accepting and assessing sponsorship proposals, They have resources earmarked for sponsorships, There is a dedicated person on the other end tasked with identifying and developing sponsorship opportunities, Briefly (=2-3 sentences max) introduce yourself and your event, Briefly (=2-3 sentences max) point to what sponsor objectives you think a sponsorship of your event could benefit, End with a request for a follow-up meeting or call to share more details, Going into lengthy discussions of your race or sponsorship proposal before hearing what your sponsor needs (ideally you want to get into this discussion in the follow-up meeting). Since you are racing for the fun and bragging rights, you arent usually considering wrecking competitors to get by. And the best person is always the decision maker: the person who has an interest in what you have to say and the authority to make things happen.

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